Food Safety

Reaching Consumers and the Food Industry with Effective Food Safety Messages

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Abstract

The Food Safety Consortium (FSC) consumer Web site project continues to receive a significant number of site visits and be recognized for its work. More than 380,000 visitors have accessed the food safety Web site home page or one of its links over the past year. Visitors from 130 countries accessed our site and used our information while averaging 11 minutes per visit. Our online training lessons continue to be used. Forty thousand scores were recorded last year to bring the total number of scores to over 95,000 consumers have accessed and completed one of the four interactive food safety lessons. The Hazard Analysis Critical Control Point (HACCP) demonstration Web site is being revised and will be relaunched as the HACCP Information Center. Sample HACCP materials for meat processing, apple cider processing, egg breaking facilities, and foodservice operations will be available on this Web site.

Keywords: ASL R1813

How to Cite:

Huss, J. & Henroid, D., (2003) “Reaching Consumers and the Food Industry with Effective Food Safety Messages”, Iowa State University Animal Industry Report 1(1).