Tourist Characteristics, Textile Souvenirs, and Purchase Intentions of Buying for Self Versus Others
- Soyoung Kim (Utah State University)
- Mary A. Littrell (Iowa State University)
Abstract
Tourists' expenditure patterns have occasionally been studied, yet little is known about what influences tourists' souvenir-purchase decisions. Two objectives of this study were (1) to explore predictive relationships between tourist characteristics and purchase intentions for various categories of textile souvenirs and (2) to examine whether the relationships among purchase intentions and predictor variables are influenced by buying for oneself versus buying for others.
How to Cite:
Kim, S. & Littrell, M. A., (1998) “Tourist Characteristics, Textile Souvenirs, and Purchase Intentions of Buying for Self Versus Others”, International Textile and Apparel Association Annual Conference Proceedings 1999(1).
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