Compulsive Consumption Tendencies Among Television Shoppers
- Seung-Hee Lee (University of Ulsan)
- Sharron J. Lennon (Ohio State University)
- Nancy A. Rudd (Ohio State University)
Abstract
Consumer behavior researchers (e.g., Hassay & Smith, 1996) have recently drawn attention to compulsive consumption such as compulsive buying and binge-eating. Compulsive buying and binge eating are similar since both relate to lower self-esteem or poor impulse control and are more common and occur more frequently in women who tend to buy clothing and jewelry.
How to Cite:
Lee, S., Lennon, S. J. & Rudd, N. A., (1998) “Compulsive Consumption Tendencies Among Television Shoppers”, International Textile and Apparel Association Annual Conference Proceedings 1999(1).
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