Design and Product Development

Uplifted: Future Direction in Sports Bras Design

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Abstract

The benefits of exercise extend far beyond weight management. Regular physical activity can help reduce a person's risk for many health conditions, eliminate stress, and improve the overall quality of life. Lack of a supportive sports bra has been identified as a major deterrent of women participating in sports. There has been a growth in the design of sports equipment and specialized apparel for active women, with a special emphasis on sports bras. Current developments in fiber and textile technologies, as well as garment construction and manufacturing methods have been employed to improve sports bra design and functional properties, with a flurry of patents filed the past five years. However, eco-friendly sports bras design solutions are commercially inexistent, with brands focusing on enhancing product aesthetics and using moisture management materials. Future direction in sports bras design is being proposed.

How to Cite:

Gorea, A. C., Baytar, F. & Sanders, E. A., (2017) “Uplifted: Future Direction in Sports Bras Design”, International Textile and Apparel Association Annual Conference Proceedings 74(1).