Merchandising/Marketing/Retailing: Management

Justice under Uncertainty: Insights into Organizational Justice, Moral Disengagement, and Citizenship Behavior in the Fashion Retail Industry

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Abstract

This study investigates the impact of uncertainty, heightened by the COVID-19 pandemic, on organizational justice and employee citizenship behavior in the fashion retail sector. Drawing on Uncertainty Management Theory (UMT) and Social Exchange Theory (SET), it examines how technological, market, and competitive uncertainties shape perceived distributive, procedural, and interactional justice of fashion retail employees. Findings underscore the pivotal role of technological uncertainty in influencing organizational justice. Additionally, procedural and interactional justice positively relate to both interpersonal (OCB-I) and organizational (OCB-O) citizenship behaviors. The study introduces moral disengagement as a moderator, revealing its influence on the relationship between procedural justice and citizenship behaviors. The findings highlight how important it is for fashion retail managers to deal with tech uncertainties and promote fairness among employees to make the organization work better.

Keywords: Business uncertainty, Fashion Retail, Retail Management, Organizational Justice, Moral Disengagement, Citizenship Behavior

How to Cite:

Swazan, I. & Youn, S., (2024) “Justice under Uncertainty: Insights into Organizational Justice, Moral Disengagement, and Citizenship Behavior in the Fashion Retail Industry”, International Textile and Apparel Association Annual Conference Proceedings 80(1). doi: https://doi.org/10.31274/itaa.17095