Textile and Apparel Industries

3D design software and system adoption to streamline supply chain management: A case study of innovators of LincTex Digital

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Abstract

This pilot study explores the adoption and impact of 3D fashion digital technologies, focusing on innovators' perspectives and their role in the diffusion of innovation within the fashion industry. Utilizing a case analysis of LincTex Digital (Style3D), the study examines the perceived innovation characteristics influencing adoption. Findings reveal that adopters companies like Kimhaie, a proactive early adopter, experience streamlined supply chains, significantly reducing product development time and enhancing competitiveness globally. In contrast, Kashion, pushed towards digitalization, faces challenges in overcoming the learning curve. The adoption of Style3D transforms these smaller firms, making them more competitive despite initial hurdles. The study emphasizes the need to reduce barriers to adoption, encouraging broader connectivity and shared fashion metaverse creation for even small or micro fashion businesses to enhance their competitiveness efficiently.

Keywords: fashion digitalization, 3D design, fashion metaverse, LincTex Ditigal, Style.3D, digital supply chain

How to Cite:

Liu, C. & Cui, R., (2024) “3D design software and system adoption to streamline supply chain management: A case study of innovators of LincTex Digital”, International Textile and Apparel Association Annual Conference Proceedings 80(1). doi: https://doi.org/10.31274/itaa.17117