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Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Keynotes, Special Sessions, and Workshops


Using Human-Centered Methods to Inform Designing

Kirsten Schaefer, Sandra R Tullio-Pow and Megan Strickfaden

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

The Power of Ethical Courage

Jana M. Hawley

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Special Topic: Lessons Learned from the Fulbright Award Applications and Experiences: Advice to Future Fulbrighters

Ellen Carol McKinney, Cydni M Robertson, Luis Quijano, Jung E. Ha-Brookshire and Miriam Keegan

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Is Sustainable Positioning the New Path to Achieve eWOM and Brand Loyalty? An Investigation on the Gen Z Market of U.S. Apparel Brands

Khirul Basar Mim, Tunmin (Catherine) Jai and Stacy Lee

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Exercising ‘Co-design As Community-Based Participatory Research (CBPR)’ as a Pedagogical Framework Based on Gen Z Learning Styles Workshop

Brooke Brandewie, Mee Jekal and Injoo Kim

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Demystifying Faculty Salaries

Jana M. Hawley, Lynn M. Boorady, Sanjukta Pookulangara and Hye-Shin Kim

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Benefits of Program Accreditation--An Administrative Perspective

Lise Youngblade, Jana M Hawley, Sherry J Haar, Kathleen Rees and Carol L Warfield

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Consumer Behavior


Understanding the Role of Instagram in Fashion Consumers’ Problem Recognition Behaviors

Sara Lewis Hood and Lori Rothenberg

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Style recommendations for female body shape: A case study from fashion stylists

Wenjia Zong and Fatma Baytar

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Social Influences and Social Media Engagement Effects on Eco-Friendly Behaviors in Gen Y & Z: Moderating Effects of Personality

Jennifer Harmon and Jung Eun Lee

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Shopping in a Virtual World: The Influence of Spatial Crowdedness of Apparel Store on Consumer Impulsive Buying Tendency

Ziyou Jiang, Ryan Fernandez, Jewon Lyu, Hyunjoo Lee and Jessica Fernandez

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Personality Traits and Consumption Patterns Amid COVID-19 Pandemic

Swagata Chakraborty and Amrut Sadachar

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Millennial Perspectives on Social Justice and the Commitment to Buying Black

Jaleesa Reed

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Made in the USA and the Pandemic

Xiaohan Lin, Megan E Moore and Lori Rothenberg

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Investigation of the Impact of Consumers’ Perceived CSR on Consumer-Based Brand Equity, and Purchase Intention in the Context of Fashion Industry

Farhan Haque and Kittichai Watchravesringkan

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Investigating the Effect of a Fashion Brands’ Supply Chain Transparency Disclosing Strategy on Fashion Brand Evaluations

Farhan Haque, Annie Williams, Md Arif Iqbal, Kavita Singh, Mikaylah Perry and Kittichai Watchravesringkan

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

“I Am a Digital Human”: Effectiveness of Using Virtual Influencers as Fashion Brand Endorsers

Ji Young Lee and Ki Ho Park

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

How Resilient Coping Influences Goals and Sustainable Fashion Consumption Moving Toward the Next Phase of COVID-19

Joohye Hwang, Song-yi Youn and Li Zhao

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

From Metaverse to the Real World: The Role of Avatar Identification in Consumer’s Virtual Purchasing Behavior

Jinsu Park and Naeun Lauren Kim

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Fashion YouTube Influencers and Consumers’ Buying Behavior: A Para-Social Interaction Approach

Sukyung Seo and Elena E. Karpova

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Factors Affecting Consumers' Perceptions and Behaviors toward Apparel Products Made of Recycled Materials

Xiao Tong and Jin Su

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Exploring Online Consumer Reviews Regarding Customized Apparel Products Through the Eyes of Expectation-Confirmation Theory

Eonyou Shin, Doris H. Kincade and Jinhee Han

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Exploring Luxury Gift Giving Behavior in China

Jing Liu and Claire Whang

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Do Panic Buyers, Compulsive Buyers, Older or Younger Age Groups Engage in More Retail Therapy during a Pandemic?

Seung-Hee Lee and Jane E. Workman

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Does Cosmopolitan Consumer Orientation Predict Consumers’ Sustainable Apparel Behavior Cross-culturally?

Maria Gil and Jin Su

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Digital Technologies and Apparel Consumer Behavior: A Systematic Literature Review

Jin Su, Mon Thu A Myin and Xiao Tong

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Developing a Shopper Typology of Millennial Luxury Consumers Using a Holistic Systems Framework

Kelcie Slaton and Jessica L. Hurst

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Coping With the COVID-19 Pandemic Crisis by Self-Gifting: An Empirical Investigation

Sukyung Seo, Nancy J. Hodges and Jin Su

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Coping During the COVID-19 Pandemic: A Perspective of Fashion Shopping

Wenna Han, Jitong Li and Yingjiao Xu

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Consumer Adoption of Virtual Fitting Rooms (VFRs): A perspective of Past Experience, Fashion Involvement, and Shopping Involvement

Hanna Lee, Yingjiao Xu and Anne Porterfield

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Cause Message in an Instagram Post: Do Disclosure and Homophily Matter on Attitudes Towards Sponsorship?

Michelle L Childs, Bomi Lee, Youn-Kyung Kim and Shelby Smith

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Brand Authenticity and Self-Brand Congruence: A Conceptual Approach to Understanding Fashion Brands

Hye-Shin Kim and Eunjoo Cho

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Are Virtual Fashion Influencers (VFIs) Cool and Eerie? Effects of VFIs’ Form- and Behavioral-realism on Consumer Ambivalence

Inhwa Kim, Chung-Wha (Chloe) KI and Youn-Kyung Kim

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Apparel Disposal: Impact on Consumer Behavior During COVID-19

Sneha Rani, Lori Rothenberg and Kristin Thoney-Barletta

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

A Gamechanger? Perceptions of Virtual Technology for Online Apparel Shopping among Female Baby Boomers

Youngji Lee and Nancy J. Hodges

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

The two-sided effect of the COVID-19 pandemic on online apparel renting

Hyejune PARK and Min-Young Lee

2024-01-29 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Creative Design: Graduate


Written in the Stars

Jennifer Elaine Stanley

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

The Power of Artemis

Fatimah Hakeem and Casey R. Stannard

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

The Delicate Awe: Inclusive Eveningwear

Li Jiang and Rachel Jean Eike

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Regenerative Garment Design Within a Colorado Fibershed

Katie V Miller, Sonali Diddi and Kristen Deanne Morris

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Overloaded

Wenjia Zong and Fatma Baytar

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Joya's Dragon

Constance R Spotts and Ling Zhang

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Ivory and Irony

Constance R Spotts and Eulanda A. Sanders

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Glamor of JABARA

Fatimah Hakeem and Casey R. Stannard

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Functional Period Panty for People with Disability

Jia Wu and Kerri McBee-Black

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Flora

Aditi Galada and Fatma Baytar

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Brain Power

Yu Li and Young-A Lee

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Beyond Abaya

Fatimah Hakeem and Sibei Xia

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Art of Nature, Chambered Nautilus

Li Jiang and Ling Zhang

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate

Creative Design: Professional


Zero Waste Barrister Cocoon Coat

Jeremy M Bernardoni

2023-01-01 Volume 79 • Issue 1 • 2022 • Innovate to Elevate