2022 • Innovate to Elevate
Keynotes, Special Sessions, and Workshops
Using Human-Centered Methods to Inform Designing
Kirsten Schaefer, Sandra R Tullio-Pow and Megan Strickfaden
2022-12-31 2022 • Innovate to Elevate
Special Topic: Lessons Learned from the Fulbright Award Applications and Experiences: Advice to Future Fulbrighters
Ellen Carol McKinney, Cydni M Robertson, Luis Quijano, Jung E. Ha-Brookshire and Miriam Keegan
2022-12-31 2022 • Innovate to Elevate
Is Sustainable Positioning the New Path to Achieve eWOM and Brand Loyalty? An Investigation on the Gen Z Market of U.S. Apparel Brands
Khirul Basar Mim, Tunmin (Catherine) Jai and Stacy Lee
2022-12-31 2022 • Innovate to Elevate
Exercising ‘Co-design As Community-Based Participatory Research (CBPR)’ as a Pedagogical Framework Based on Gen Z Learning Styles Workshop
Brooke Brandewie, Mee Jekal and Injoo Kim
2022-12-31 2022 • Innovate to Elevate
Demystifying Faculty Salaries
Jana M. Hawley, Lynn M. Boorady, Sanjukta Pookulangara and Hye-Shin Kim
2022-12-31 2022 • Innovate to Elevate
Benefits of Program Accreditation--An Administrative Perspective
Lise Youngblade, Jana M Hawley, Sherry J Haar, Kathleen Rees and Carol L Warfield
2022-12-31 2022 • Innovate to Elevate
Consumer Behavior
Understanding the Role of Instagram in Fashion Consumers’ Problem Recognition Behaviors
Sara Lewis Hood and Lori Rothenberg
2022-12-31 2022 • Innovate to Elevate
Style recommendations for female body shape: A case study from fashion stylists
Wenjia Zong and Fatma Baytar
2022-12-31 2022 • Innovate to Elevate
Social Influences and Social Media Engagement Effects on Eco-Friendly Behaviors in Gen Y & Z: Moderating Effects of Personality
Jennifer Harmon and Jung Eun Lee
2022-12-31 2022 • Innovate to Elevate
Shopping in a Virtual World: The Influence of Spatial Crowdedness of Apparel Store on Consumer Impulsive Buying Tendency
Ziyou Jiang, Ryan Fernandez, Jewon Lyu, Hyunjoo Lee and Jessica Fernandez
2022-12-31 2022 • Innovate to Elevate
Personality Traits and Consumption Patterns Amid COVID-19 Pandemic
Swagata Chakraborty and Amrut Sadachar
2022-12-31 2022 • Innovate to Elevate
Millennial Perspectives on Social Justice and the Commitment to Buying Black
Jaleesa Reed
2022-12-31 2022 • Innovate to Elevate
Made in the USA and the Pandemic
Xiaohan Lin, Megan E Moore and Lori Rothenberg
2022-12-31 2022 • Innovate to Elevate
Investigation of the Impact of Consumers’ Perceived CSR on Consumer-Based Brand Equity, and Purchase Intention in the Context of Fashion Industry
Farhan Haque and Kittichai Watchravesringkan
2022-12-31 2022 • Innovate to Elevate
Investigating the Effect of a Fashion Brands’ Supply Chain Transparency Disclosing Strategy on Fashion Brand Evaluations
Farhan Haque, Annie Williams, Md Arif Iqbal, Kavita Singh, Mikaylah Perry and Kittichai Watchravesringkan
2022-12-31 2022 • Innovate to Elevate
“I Am a Digital Human”: Effectiveness of Using Virtual Influencers as Fashion Brand Endorsers
Ji Young Lee and Ki Ho Park
2022-12-31 2022 • Innovate to Elevate
How Resilient Coping Influences Goals and Sustainable Fashion Consumption Moving Toward the Next Phase of COVID-19
Joohye Hwang, Song-yi Youn and Li Zhao
2022-12-31 2022 • Innovate to Elevate
From Metaverse to the Real World: The Role of Avatar Identification in Consumer’s Virtual Purchasing Behavior
Jinsu Park and Naeun Lauren Kim
2022-12-31 2022 • Innovate to Elevate
Fashion YouTube Influencers and Consumers’ Buying Behavior: A Para-Social Interaction Approach
Sukyung Seo and Elena E. Karpova
2022-12-31 2022 • Innovate to Elevate
Factors Affecting Consumers' Perceptions and Behaviors toward Apparel Products Made of Recycled Materials
Xiao Tong and Jin Su
2022-12-31 2022 • Innovate to Elevate
Exploring Online Consumer Reviews Regarding Customized Apparel Products Through the Eyes of Expectation-Confirmation Theory
Eonyou Shin, Doris H. Kincade and Jinhee Han
2022-12-31 2022 • Innovate to Elevate
Exploring Luxury Gift Giving Behavior in China
Jing Liu and Claire Whang
2022-12-31 2022 • Innovate to Elevate
Do Panic Buyers, Compulsive Buyers, Older or Younger Age Groups Engage in More Retail Therapy during a Pandemic?
Seung-Hee Lee and Jane E. Workman
2022-12-31 2022 • Innovate to Elevate
Does Cosmopolitan Consumer Orientation Predict Consumers’ Sustainable Apparel Behavior Cross-culturally?
Maria Gil and Jin Su
2022-12-31 2022 • Innovate to Elevate
Digital Technologies and Apparel Consumer Behavior: A Systematic Literature Review
Jin Su, Mon Thu A Myin and Xiao Tong
2022-12-31 2022 • Innovate to Elevate
Developing a Shopper Typology of Millennial Luxury Consumers Using a Holistic Systems Framework
Kelcie Slaton and Jessica L. Hurst
2022-12-31 2022 • Innovate to Elevate
Coping With the COVID-19 Pandemic Crisis by Self-Gifting: An Empirical Investigation
Sukyung Seo, Nancy J. Hodges and Jin Su
2022-12-31 2022 • Innovate to Elevate
Coping During the COVID-19 Pandemic: A Perspective of Fashion Shopping
Wenna Han, Jitong Li and Yingjiao Xu
2022-12-31 2022 • Innovate to Elevate
Consumer Adoption of Virtual Fitting Rooms (VFRs): A perspective of Past Experience, Fashion Involvement, and Shopping Involvement
Hanna Lee, Yingjiao Xu and Anne Porterfield
2022-12-31 2022 • Innovate to Elevate
Cause Message in an Instagram Post: Do Disclosure and Homophily Matter on Attitudes Towards Sponsorship?
Michelle L Childs, Bomi Lee, Youn-Kyung Kim and Shelby Smith
2022-12-31 2022 • Innovate to Elevate
Brand Authenticity and Self-Brand Congruence: A Conceptual Approach to Understanding Fashion Brands
Hye-Shin Kim and Eunjoo Cho
2022-12-31 2022 • Innovate to Elevate
Are Virtual Fashion Influencers (VFIs) Cool and Eerie? Effects of VFIs’ Form- and Behavioral-realism on Consumer Ambivalence
Inhwa Kim, Chung-Wha (Chloe) KI and Youn-Kyung Kim
2022-12-31 2022 • Innovate to Elevate
Apparel Disposal: Impact on Consumer Behavior During COVID-19
Sneha Rani, Lori Rothenberg and Kristin Thoney-Barletta
2022-12-31 2022 • Innovate to Elevate
A Gamechanger? Perceptions of Virtual Technology for Online Apparel Shopping among Female Baby Boomers
Youngji Lee and Nancy J. Hodges
2022-12-31 2022 • Innovate to Elevate
The two-sided effect of the COVID-19 pandemic on online apparel renting
Hyejune PARK and Min-Young Lee
2024-01-28 2022 • Innovate to Elevate
Creative Design: Graduate
The Delicate Awe: Inclusive Eveningwear
Li Jiang and Rachel Jean Eike
2022-12-31 2022 • Innovate to Elevate
Regenerative Garment Design Within a Colorado Fibershed
Katie V Miller, Sonali Diddi and Kristen Deanne Morris
2022-12-31 2022 • Innovate to Elevate
Functional Period Panty for People with Disability
Jia Wu and Kerri McBee-Black
2022-12-31 2022 • Innovate to Elevate