Skip to main content
  • Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

    Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable


Cleveland, Ohio (November 5–9, 2018)

Historic


Amelia Gayle Gorgas: A Study of the Woman and Her Dress

Chalise Ludlow and Virginia Wimberley

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Artifacts Improve Learning in a Fashion History Course

Jennifer Banning and Hae Jin Gam

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Merchandising/Marketing/Retailing: Branding


Fashion Brand Sponsored Instagram Posts: Mediated by Trust

Lindsey Tanoff, Kiseol Yang and HaeJung Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

The New Face of Retailing: The Impact of the Small, Inventory-Free Store Experience on Brand Equity and Ordering Behavior

Kelcie Slaton, Danielle Sponder Testa, Sonia Bakhshian, Shantell Reid and Ann Marie Fiore

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Modern Product Placement: An Understanding of Consumers’ Responses to Fashion Brand Advertisements Featuring a Destination

Michelle L. Childs and EunKyeong (Julie) Jung

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Sincerity or Ploy? The Effects of Brand Image and Message Source on Consumers’ Perceptions toward Brand-Cause Campaigns

Michelle L. Childs, Hongjoo Woo and Seeun Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Predictors of Purchase Intention, Price Willing to Pay, and Willingness to Pay a Premium for Men’s Mass-Customized Dress Shirts

Jessie Chen-Yu and Jung-ha Yang

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

How does Price and Familiarity of a Smartwatch Brand Affect Consumers’ Perception of Quality, Risk, Value for Money, Brand Image and Purchase Intention? A Value-Based View

Bharath Ramkumar and Yuli Liang

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Advertising Effectiveness by Social Media Influencer Type: The Moderating Role of Consumer Social Comparison Orientation

DO YUON KIM and Hye-Young Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Examining the Pop-up Store Experience in the Omni-Channel Retail Environment: Antecedents and Outcomes of Pop-up Stores and the Hosted Brand

Kyuree Kim and Linda S. Niehm

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Influencer Marketing: Influentials’ Authenticity, Likeability and Authority in Social Media

Ashlyn Moore, Kiseol Yang and HaeJung Maria Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Exploring T-shirt Slogans by Content Analysis

Xiao Tong and Jin Su

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Walking off the runway to find one’s place in the Fashion Market-Developing new curriculum to enable fashion students to gain real-world experience outside the runway

Cathy Starr

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

'Just for you': Unveiling the Traits of the Mass-Customized Clothing Shoppers

Gargi Bhaduri and Jihyun Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

InBranding American Alligator Leather with a Fashion Apparel Brand: Examining the Effects of the Ingredient Attributes

Chuanlan Liu

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Popular Advertising Advice for Fashion Entrepreneurs: A Summative Content Analysis

Kelcie Slaton, Tammy R Kinley, Lynn Brandon and Priscilla Connors

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Telepresence and Aesthetic Experiences on Online Stores: A Brand-Website Image Congruence Perspective

Wi-Suk Kwon and Hyejeong Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

How Far Can Brands Go To Defend Themselves?: The Extent of Fashion Brand Negative Publicity Impact on Brand Equity

Hongjoo Woo, Sojin Jung and Byoungho Ellie Jin

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Objectification of Women in Sportswear Brands’ Instagram Accounts

Wenzhao Mu and Sharron J. Lennon

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Merchandising/Marketing/Retailing: Management


The Interplay of Cultural and Behavioral Capabilities in a Market-Oriented Organization

Kelly Atkins, Joel Ryman and David Roach

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Locally-Owned Retail Stores and Downtown Revitalization:Investigating the Role of Place Attachment

Jennifer L. Wilson and Nancy J Hodges

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Top Online Luxury Apparel and Accessories Retailers: What are They Doing Right?

Wenzhao Mu, Wenqiao Liu and Sharron J. Lennon

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Online Sizing: An Exploratory Study of True Fit® Technology Using Adapted TAM Model

Sanjukta Pookulangara, Jacqueline Parr, Tammy R. Kinley and Bharath M. Josiam

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

The effect of online visual merchandising cues on consumers’ flow experience, satisfaction, and approach/avoidance behavior.

Ahmad Saquib Sina and Juanjuan Wu

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

The changing face of brick and mortar retail: Collective retailers create small business incubators

Rachel LoMonaco-Benzing and Pamela Norum

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Extending the Technology Acceptance Model to Consumer Perceptions of Fashion AI

Yuli Liang, Seung-Hee Lee and Jane Evelyn Workman

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Academic Research Use in Strategic Decision-Making: Barriers and Opportunities within the Apparel Retail Industry

Danielle S. Testa and Elena Karpova

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Consumer Adoption of Fashion Subscription Retailing: The Moderating Effect of Experiment with Appearance

Qiong Tao and Yingjiao Xu

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Competitive Analyses for Shoes Retailers: A Correspondence Analysis

Youn-Kyung Kim, Mostafa Zaman, Sejin Ha and Ann Fairhurst

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Online Retailer’s Return Policy and Prefactual Thinking: A Cross-Cultural Study of U.S. and Chinese E-Commerce Markets

Yanan Yu and Hye-Shin Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Pedagogy and Professional Development


Designing a Zero-Waste Pattern Cutting Project for Fashion Design Courses

Jennifer Banning and Hae Jin Gam

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Pedagogical Considerations for Teaching Modern Performance Glove Design

Susan L Sokolowski and Gary Corr

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Big-Data Labs: Merchandising Informatics by Using Hyperlinks and Network Analysis Visualization Approaches

HaeJung Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Using the PEST Framework to Facilitate Active Learning in Fashion History Class

Melissa Abner and Erica Spurgeon

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Utilizing a Historic Costume Collection for a Synergistic Educational Experience

Diana Saiki, Valerie J Birk and Jah'Shar Hardy-Brown

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Understanding the Essential Employability Knowledge and Skills Needed for Textile and Apparel College Graduates: A Triangular Design Approach

Ting Chi, Hang Liu, Carol Salusso and Vicki McCracken

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Commercialization of Adaptive Clothing: Toward a Movement of Inclusive Design

Kelsey Kosinski, Belinda Orzada and Hye-Shin Kim

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Concept Mapping as a Learning Tool for Fashion Education

Charity Armstead

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Teaching Technology: Project Based Learning to Develop Industry Specific Skills

Jessica Ridgway

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

A Fashion Buyer’s Role in the 21st Century: A Data-Mining-Based Content Analysis Approach

Md. Rafiqul Islam Rana and Li Zhao

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Integration of 3 Dimensional Modeling and Printing into Fashion Design Curriculum: Opportunities and Challenges.

Nicole Eckerson and Li Zhao

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Can Creativity be Taught?: Exploring the Impact of Creative Thinking Challenges

Dr. Jennifer Harmon

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Think-Pair-Share: An Active Learning Strategy for Apparel Pattern Drafting

Kirsten Schaefer, Shelley J Haines and Anika BHZ Kozlowski

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Engaging Students in the Grading Process

semra - peksoz

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Exposing 3D printing to undergraduate fashion merchandising students

Erica Spurgeon and Melissa Abner

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Promoting positive experiences: Students perceptions and future intentions from attending a Student Organization and Competition Fair

Jewon Lyu, Catherine Amoroso Leslie and Tameka N. Ellington

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Developing and Evaluating Sustainable Tools to Positively Impact Apparel Focused Entrepreneurs’ through Academic Programs Incubator Centers in Southern Africa

Amanda Muhammad, Carolina Kobia, Lombuso Khoza and Julie A Davis

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Coming to Our Senses: The 21st Century Tactile

Kelly Cobb and Belinda Orzada

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Queering the Classroom Intersections of Fashion and the LGBTQ Community

Kelly Reddy Best and Michael Mamp

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable

Half-Scale Dress Form as a Design and Fit Tool for Young Designers

Kimberly A. Phoenix and Susan P Ashdown

2018-01-01 Volume 75 • Issue 1 • 2018 • Re-Imagine the Re-Newable